adidas Basketball is a Brotherhood event at All-Star weekend

Published: February 20, 2008

adidas were the reason All-Star weekend was so good here at the 247, as they provided the media pass that led to me interviewing the Hornets All-Stars. So, here's some info and YouTubeness from their "Basketball is a Brotherhood" event at Saturday's Jam Session…

adidas and PeacePlayers International teamed up to bring "Basketball is a Brotherhood" to life and help celebrate what everyone can bring to the game. Players from the adidas PeacePlayers New Orleans Life-skills/Athletic Program descended onto the adidas court within the NBA All-Star Jam Session presented by adidas at the Ernest N. Morial Convention Center on Saturday meet NBA All-Stars Kevin Garnett, Tim Duncan, Dwight Howard, Chauncey Billups and Antawn Jamison.

Also, check out the SLAM report from that very event, over at

Special thanks to James Gregson from adidas for sending this stuff along, and to Jeff Clark from for putting me on this trail in the first place.

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